[sc_fs_multi_faq headline-0=”h2″ question-0=”How do you increase your Youtube ranking?” answer-0=”Just like Google, Youtube has an algorithm to determine the best videos to recommend to potential viewers. So, Youtube is going to come up with videos that it thinks someone will watch and stay on them the longest. ” image-0=”” headline-1=”h2″ question-1=”Why is Youtube SEO important?” answer-1=”At the end of the day, Youtube wants to make money. The longer someone stays on Youtube watching videos and seeing more ads, it is making money. You need to work with Youtube’s algorithm so that your videos start appearing in the search results. ” image-1=”” headline-2=”h2″ question-2=”How do I increase my SEO ranking on Youtube?” answer-2=”Keywords Video Planning Uploading schedule Niche specific content Engagement rate” image-2=”” count=”3″ html=”false” css_class=””]If you have a Youtube channel and you are wondering why your videos aren’t getting that many views or why your subscriber count isn’t growing. You are creating these amazing videos and you have set certain goals for your channel but nothing really seems to be working. So, how do you increase your Youtube ranking? It might all come down to as Youtube SEO.
Just like Google, Youtube has an algorithm to determine the best videos to recommend to potential viewers. So, Youtube is going to come up with videos that it thinks someone will watch and stay on them the longest.
Why is Youtube SEO important? At the end of the day, Youtube wants to make money. The longer someone stays on Youtube watching videos and seeing more ads, it is making money. You need to work with Youtube’s algorithm so that your videos start appearing in the search results.
Which makes you wonder – “How do I increase my SEO ranking on Youtube?” In this article, we will be discussing a few tips that you can incorporate in your videos and make it easier for you. So, let’s begin.
Keywords
A no-brainer right? It all boils down to keywords when we talk about SEO services. Before you create your video, you need to determine what are the best keywords that you can rank for. That’s where keyword research comes into play. There is a very simple way to do keyword research.
The most basic form of research is to type in the Youtube search bar. Pick a keyword that you think is relevant to your brand, anything within your niche and a drop down menu will appear with other relevant keywords. These are the keywords that people are actually searching on Youtube.
If you are a beginner, you want to rank for more of the keywords that are still searched a decent amount, but don’t have as much competition. That typically means long tail keywords. The more words you add in your keyword phrase, the better.
Video Planning
After you do your keyword research, you can determine what content you want to create based on those keywords. You want to make sure your keyword is included in your content; your title, your description and your tags.
Tags are really important. Tags is how you directly tell Youtube that these are the keywords that you want to rank for. That this is what you are talking about in your video and you want to appear in the search results for those keywords.
Uploading schedule
The more consistently you upload videos to Youtube, the more Youtube is going to like you. If you go from, say, three videos a week to once every month, it’s not going to favour your content when you share it. So, make a proper schedule and adhere to it.
Niche specific content
If your videos are all over the board, Youtube isn’t going to like you nearly as much as someone who became an expert in one topic. So, if you create all your videos on, say “SEO” or “SEO companies”, Youtube is going to view you as an expert in that regard and when people search something like “SEO company in Mumbai” for example, you are more likely to appear for relevant keywords.
Engagement rate
Audience engagement is a big factor in Youtube’s algorithm. You need your audience to engage with you, period. If you don’t have any thumbs up, if you don’t have any comment, Youtube will skip over it. So, if you can encourage your audience to like your videos, add comments, subscribe to your channel, it’s going to help you out so much.
Bottom line
No matter what the modern pundits say, Youtube SEO is still very much relevant and if you follow these tips, they will surely help your business grow.
